A report that details how insights derived from social media monitoring data can be leveraged within the telecommunications industry.

An examination of how social media data can help telecommunication companies and wireless providers better understand what drives the purchasing behavior of their customers and in turn create better products, enhance service quality, and enable fantastic customer experiences. 

This report explores a wide range of conversation topics found in our research on the four major US wireless providers: AT&T, Verizon, Sprint, and T-Mobile.

Inside, we will share a number of insights for telecommunications companies that could lead to additional research avenues or supplement your brand’s current strategy.

Highlights include:

  • Review of the telecommunications landscape in industry data
  • Fitting social media monitoring data to existing industry models
  • Assessing brand loyalty with social data as a contrast to net promoter score
  • 50-State carrier scorecard comparing wireless brands state-by-state
  • Uncovering which are the 'most-popular' and 'most-loved' wireless carriers in the US
  • Validating conclusions of social data against third-party industry testing

Length: 24 pages
Cost: Free

Hear what our customers have to say about Infegy Atlas

Jason Carrigan

"Altas allows me to get insights that no one else is coming up with."

Jason Carrigan
Sr. Director of Digital Marketing
Sonic Drive-In
Evan Dunn

"If you're looking for a social listening tool, stop looking. This one's it."

Evan Dunn
Digital Marketing Practice Lead
Transform Digital
James O'Brien

"Exceptional tool that continues to surprise me."

James O'Brien
Sr. Analyst, Customer Insights (VOC)