Gen Z is impossible to predict or understand… at least, that’s what you’ve led to believe. How can your brand be positioned to resonate with this up-and-coming group of consumers (and buyers)? It’s a mystery!
But here’s the simple truth: Gen Z talks online about how and why they buy, the brands they love, and their interests and pain points more than any other generation. All you have to do is listen.
The Social Insights Report on Gen Z Purchasing and Social Media Behaviors uncovers what you need to know on how Gen Z consumers think, feel and buy. This is data on Gen Z you won’t find anywhere else.
Discover incredible new insights on Gen Z characteristics, their social media habits and buying behaviors, and how they talk about purchases they make or plan to make.
