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Social Listening Report for the Travel Industry

What can booking site and airline brands learn about customers from social data?

 

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Download the report:

Social listening data provides a full 360-degree view into the world of consumers within specific industries, about brands, companies, products, influencers and competitors. Utilizing data mined from all corners of the web, brands in the travel industry can better understand consumers they want to reach, who they should target, and how their competitors fare against them.

WHY READ THIS REPORT

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Purchase Decisions

Identify the topics of interest and intrigue for travel customers and understand what gets them talking... and booking.

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Persona Profiles

Compare travel brands and their respective audiences with data-driven customer personas.

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Audience Analysis

Learn sentiment, industry share of voice, emotions, motivators and brand favorability for booking sites and major airline brands.

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